Category: Uncategorized

  • The Genius of Warby Parker’s Home Try-On Strategy

    By Sophie Bendoris | Digital Marketing | SNHU Okay, so I’ll be honest, when I first read the Warby Parker case study, my reaction was basically “obviously.” Like, of course, buying glasses online makes sense. Of course, you’d try them on at home. But then I thought about it from the perspective of 2010, and…

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